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In July 2025, MIT's NANDA project released "The GenAI Divide: State of AI in Business 2025," a study examining enterprise AI implementation across multiple industries. The research, based on structured interviews with 52 organizations, surveys of 153 senior leaders, and a review of 300+ public AI initiatives, claimed that despite $30-40 billion in GenAI spending, 95% of companies achieve zero measurable returns from their AI investments.
The "95% failure rate" statistic spread rapidly across social media and financial channels, contributing to broader tech stock volatility. While sensational coverage linked the headlines to market pullbacks, no verifiable data supports specific multi-billion-dollar losses attributed directly to this report for any company, including claims about Nvidia's market capitalization.
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